Contacts vs. Members vs. Staff
Staff are a part of your account and can login and use the system (dependent on permissions). A member is created automatically when someone signs up to your website or uses an app built by yWorld and a contact is someone you create manually.
People are your business.
yWorld caters for your business as a whole. The people system is no different, with your yWorld Business Operating System you can now keep your people in a dynamic Customer Relationship Management System (CRM) for:
- Customer profiling (labels)
- Tracking and Communicating (tags)
- Keeping up-to-date (profiles)
Tags and People
Use tags to create a genuine customer experience where you, the seller follow only what your customers are genuinely interested in. This happens dynamically when the systems full potential is utilized. An online user may buy a summer dress, by purchasing they create an account, capturing their communication information. You, the seller, now knows who they are, and what they like to buy... You update your customers with the dresses you get in stock so as soon as a similar style is available, she's the first one to know about it.
Labels and People
Your customer database can quickly become a rich tapestry of information. yWorld's Business Operating System allow you and your staff to paint a clearer picture of your customers by clearly labeling their behavior, profile and interests in your database. Who knows, you might find that 200 people in your database are keen photographers... what exciting cross-promotional tool to use with the camera shop down the road?
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